I am Allan Blair Beaton, long-time connector of people and owner of Social B2B Ltd, located in Cardiff, South Wales.

It was during university that I began to grow and hone the skills that would enable me to become a great connector of people and facilitator of high calibre networking and business-related events. With the explosion of social media sites like Facebook, Twitter, Linkedin, and Foursquare in recent years, it has come to my attention that my love of not only staying connected with my global network of friends, families, and colleagues, but also helping others do the same has promoted a unique opportunity for me. Being a Cardiff businessmen means that I am well-placed to help you from a local perspective.

Understanding the global web and the need to participate in the conversation is the foundation of my business and what I offer. Without a clear understanding of how social media can positively effect your business in South Wales, you will never truly understand the power of the social web. Let me show you how this can be done.

I take very hands on approach to the promotion and education of social media. Whether you are a computer programmer or even a retired pensioner, I can educate on the whys, dos, and don’ts in your language – making the entire process very bespoke to you. I work with sole traders, event campaigns, government organisations, and global communities to continually improve and promote their continued participation and need for conversations on line. I help to implement social media strategies across the entire social spectrum whilst incorporating existing channels to gain maximum online traction.

Through educating my clients and using user generated content (UGC), they are able to gain traction quickly, efficiently, and most of all, cost-effectively – making the entire process very appealing to all concerned. I endeavour to give a great ROI on social media investment, but more particularly, I endeavour to train my clients to take on the role of social media ‘champion’ within their working environments. If you and your business are struggling to optimise Facebook, Twitter, Linkedin, or any other social media site, please do get in touch. I am sure that I can assist you and your endeavours.